Blog — 14/12/2018



Logo, Brand Identity, Packaging


Visual Identity, Brand Application, Ui Design

Long Anh Hotel

Logo, Brand identity, Brand application


Logo, Brand Identity, Packaging, Brand Application


Blog — 14/12/2018

Some notes when designing press ads

Blog — 14/12/2018

Designing Press advertising is an indispensable demand of all the firms. Every impressive and stunning press ads also contributes to help companies operate effectively and create grand prestige to the consumers.

Here below are some tips when designing press ads that customers may want to find out.

1. What is the form of design press advertising?

Firstly, if the company needs to design press ads, the first criterion is that it requires tremendous and superior creativity, and the press ads must be covered by full range of messages which is strongly and stunningly promoted. Consequently, it will advertise the brand and enhance the level of awareness for users, thereby increasing the productivity for more sales.

Generally, each press ad has quite diverse and different size. For example a press ad can be a full-page newspaper that is vertically designed. But it also can be horizontally design with only a half of a page or ¼ pages, depending on the budget and the content.

In many circumstances, designing press ads can also base on advertised banner or posters. Gradually, enterprises can consider and weight up, which depends on the various situation in order to obtain the most appropriate and inventive advertisement.

Press ads is evaluated as a first – rate and effective means of communication, which requires a large number of demands with the longing to meet the expectation of the company. And the cost of designing press ads is not minor due to the difficulty of this type of design.

2. What does designing press ads need?

To begin with, the first requirement of designing press ads is having superior and extraordinary creativity, in order to fully express and truly complete the ideas and messages that need to be transfer by the customers. Besides, the advertisement also needs to be beautifully and remarkably designed in an attractive, impressive and outstanding way.

A perfect and high – quality press ad is often costly, but it gives to the firm a tremendous impact on advertising, which can easily lead to their proper and potential customers.

Innovative and advanced press ads designs are just like the "speaking design", which support the customers to earn optimal productivity and impressive amount of revenue. It’s also a crucial and fundamental kind of advertising of the clients having adequate budget. As the result, it will make the advertisement more attractive, more appealing with maximum efficiency.

To design significant and magnificent press ads, we need to thoroughly understand the publication of advertising before designing, which can guarantee the appropriate and suitable users.

Moreover, press ads design must be monopolistic and exclusive, hence it can build a spectacular and splendid influence on the viewer, a momentous appeal that other ads do not have.

All the information contained in press ads must be concise and accurate. It should also distinctly illustrate the objectives and the purpose of the advertisement, thus it can lead the viewer to use the product as well as advertising services.

In addition, the colors, the images and the layout of each press ads design need to be extremely artistic and inspirational, magnificent and extraordinary from the color, the model to the content.

To design a unique and significant press ad, customers can have a look on press ads services at our Brity. At Brity, we have all the well – qualified experts in the field of design and brand identity. They have first – rate experience in advertising design and marketing communications in Vietnam, which confirms to bring to you the potential and suitable customers that you need.

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