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9 March, 2020 | Chưa được phân loại

Hotel brand identity design

What does the design of a hotel brand identity include?

In Vietnam today, the tourism industry is growing extremely strong. The investment in branding as well as marketing and advertising are very interested by many hotels. In the article below, let refer to what the design of a hotel brand identity includes!

Hotel business is considered as a highly competitive service industry. Therefore, beside providing quality services, all hotels always appreciate the importance of brand identity. Designing a professional hotel identifier will help you score with the guests at first sight.

The role of brand identity in the hotel business

Hotel brand identity is really essential in the process of construction, development and business. The brand identity is the effective means of communication that helps to make a mark in the minds of customers. The brand identity not only helps guests remember, but also shows the luxurious and professionalism of the hotel.

Guests will easily and quickly identify images of this hotel with other hotels. This is the basis for businesses to reach customers more quickly.

Advertising costs have also been reduced. But the more important thing is to help create credibility for customers in the negotiation, dynamic signing with partners and customers. Increase the loyalty of potential customers with their brands and services.

Brand identity sets sometimes play a decisive role in choosing a hotel that suits the psychology and preferences of the customer. Many people will be attracted to the eye-catching uniform identifier. It is the way for you to attract customers to choose your hotel at first sight.

Brand identity sets sometimes play a decisive role in choosing a hotel that suits the psychology and preferences of the customer. Many people will be attracted by the eye-catching uniform identifier. It is the way for you to attract customers to choose your hotel at first sight.

What does a basic hotel identifier include?

Like other fields of business, a hotel identifier also includes these following basic system:

  • Business cards – Card visits
  • Design logo, slogan for the hotel
  • Design invoice templates, envelopes, writing paper in the office
  • Design brochure, hotel catalogue.
  • Design staff uniforms, staff cards, seals.
  • Design posters, flyers, leaflets containing the hotel information.

Some customers also want to make a difference when designing an identifier in detail such as:

Design theirs own menu

Design theirs own food containers

Design logo printed on dishes

Design logo printed on tablecloth

Design theirs own lined cup

Design toothpick containers, chopsticks containers.

Public identifiers, instruction sheets, tourist attraction maps, parking tickets, storage bags design …

Room identification design includes: key chain, towel, cushion, soap bag, shampoo set, shower gel, bed sheet …

Reputable brand identity hotel design service

Brity Creative is one of the providers of prestigious and quality hotel brand identity design services. We – with a young and dynamic team will bring out extremely creative ideas for customers.

In order to realize our customers’ wishes, to design a professional brand identity and to have outstanding features, we must go through the following process:

  • Designers will research on the business company to create a clear picture of this business. Remarkable, outstanding characteristics help distinguish one brand from another.
  • Step into the process of designing sketch drawing logos and ideas on 2 colors, black and white. After customers accept the idea, they will proceed with selected color to suit the characteristics of the business.
  • Choose fonts, layouts, and icons to suit your hotel’s products and services.
  • Market the full brand identity for customers to approve. After getting agreement we will proceed with printing the sample.
  • After the customer has agreed with the hotel brand identity. We will hand over the design file with full size to them.
  • Support customer consultancy for brand protection, logo design to avoid future commercial disputes.

Customers wishing to design a professional hotel brand identity, please contact Brity Creative  for advice and timely support as quickly as possible!